Mercy: Healthgrades Print Ads

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Client: Mercy Medical Center

 

Date: Dec. 2013-May 2014

 

Project Type: Design

 

Project title: Healthgrades

 

Services: copywriting, art direction, design, branding

Description: Every year, Mercy Medical Center is honored by Healthgrades for its critical care, heart care and more. The hospital wanted to redefine its marketing when they announced the awards after a number of years with the same look. Team Creative Fire created a campaign focused on patients who live active lifestyles, who have found life after a heart surgery or a stroke, and on families who use the hospitals myriad services. The campaign was integrated across multiple mediums – print, billboards, TV commercials and social media, among other things.

 

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Full Page Newspaper Ads

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