5 reasons we use WordPress (and why our clients love it)

5 reasons we use WordPress (and why our clients love it)

At Team Creative Fire, we love WordPress, and we’re not alone. About 23% of the web is powered by the platform, including the majority of the sites that we’ve built for our clients.

 

When speaking with customers, we’re often asked why we choose WordPress over other options. It’s a great question, and since we love to blab about things that we love, we thought we’d answer it by telling you why our clients love it, too.

 

1. It makes our jobs easier.

And when I say “our,” I don’t just mean the awesome members of our team. I’m talking about our clients, too.

 

Gone are the days of static websites that don’t change for years at a time. These days, websites are a direct reflection of your brand, and arguably your strongest marketing tool. It needs to stay fresh and up-to-date. WordPress makes that simple by offering automatic security and software updates on the backend, along with an easy-to-use interface. With a brief training session, we can teach you how to maintain the basics of your website after it’s launched.

 

Of course, if you’d rather we do the work for you, we also provide three affordable maintenance plans.

 

2. The options are endless.

Nobody wants a cookie cutter website, and with good reason. Your website should be as unique as your brand, a one-of-a-kind creation that sets you apart.

 

With thousands of WordPress themes available, each with virtually unlimited customizable plugins (pieces of software that perform various functions on your website), the options for creating a specialized website just for you, are endless. One of our favorite plugins, Visual Composer, is a drag-and-drop page builder that gives us full control of the look at feel of your site.

 

3. Three words: Search Engine Optimization.

The whole point of having a website is so people can find your business online. WordPress sites are automatically optimized for search engines on a basic level, which allows us to focus on fine-tuning your content so that your results are even better.

 

And, with the addition of plugins like WordPress SEO by Yoast, which provides direct feedback on your content as it relates to searchability, we can take optimization to the next level.

 

4. We can focus on the important stuff.

Websites are kind of like people – good looks will only take you so far. It won’t matter how pretty your website is if it’s not helping you promote your brand, attract new customers, and grow your business.

 

By using WordPress themes that are designed and coded by the most innovative and creative people in the business, we can put our focus on all of the stuff underneath that makes your website not just another pretty face, but truly awesome from the inside out. This also allows us to provide you with a high-quality website for an affordable price.

 

5. It gives you room to grow.

When we talk with potential clients about their websites, we encounter several situations where they know they need some kind of web presence, but aren’t ready for a full blown website. Maybe they don’t have the budget, or they don’t have much content. Whatever the reason, we have options to get them started, and help them grow later on.

 

From landing pages to mini-sites, we can create an affordable place for you on the web, and roll out more changes and updates as you are ready. WordPress – along with our favorite hosting company, Flywheel – makes this easy.

 

Whether you’re a large business with a site that needs a modern makeover, or a start-up looking to affordably define your place on the web, we have WordPress solutions that can meet your needs.

 

Want more info? Give us a holler, we’d love to discuss your options, and give you more examples of why you’ll love WordPress as much as we do.


 

Something else we love? Death to the Stock Photo, because they send us awesome photo packs every month.

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